Savora

Project Overview

Role: Product Designer

Tools Used: Figma MAKE, Figma, Miro, Claude

Duration: 1 month

Savora platform has been working on a new feature: "Savings Goals" which is about allowing users to set aside money from their available spending limit for future planned purchases (like holiday shopping, home renovation, or a big electronics purchase).

Phase 1: Structuring main Users tasks

Structuring the user-flow and main tasks

My Goal for this phase was to understand the main flow of the feature and how to optimize the app screens for this feature.

What users can do:

• Create a savings goal with a target amount and date

• Lock away a portion of their spending limit toward this goal

• Track progress as they add money over time

• Use the saved amount when they're ready to make the purchase

Phase 2:
Research competitors

Making competitive Audit & UX Research

Reviewed some local direct and indirect competitors like:

• Thndr

• InstaPay

• Telda

Made careful review, documented pain points & strengths & UX similar flows

Phase 3:
Outlining main considerations

Main considerations before the start

UX Considerations:

• Thumb-friendly zones (For main CTAs accessibility)

• Appropriate input methods (Make it easy & fast to input)

• Efficient use of screen space (For covering all of the main tasks)

• Logical information hierarchy

Real-world Considerations:

Think about:

• How does this feel for someone saving for something exciting vs.

  stressful?

• What if someone is at 99% but can't quite reach their goal?

• How do you make progress feel tangible and motivating?

• What safeguards prevent accidental withdrawals?

Phase 4:
Updating the design system

Adding more variations for the Typography and the brand colors

For the Typography:

• I established a scalable typography system ranging from 12px to 28px, ensuring accessibility and visual hierarchy across different screen sizes.

For the Color Palette & Shadows:

• I introduced an additional blue tone to complement the main brand color. The new shade reinforces trust and reliability, aligning with the product’s identity and enhancing the feature’s sense of financial confidence.

Phase 5:
Start Designing

On updating the main necessary design system components, I've moved to start designing the UI

Conclusion

This project reflects my approach to balancing design clarity, business identity, and practical constraints. My priority was to ensure the UX foundation and visual hierarchy were solid before extending into richer interactions and animations.

Reach out to me!

Expect to hear from me 2 days after submitting the contact form or sending me an email. Excited to work with you :)

Email

mahmoudessamsalm@gmail.com